Improve Patient Referrals and Retention with Effective Tableside Education: A Guide for Online Chiropractor CE Posted on Oct 05, 2023
Timing is Key
CCEDseminars | The Source For Online Chiropractic CE!While information is valuable, overloading your patients with too much data too quickly can backfire. The key is to offer digestible pieces of information that align with where the patient is in their treatment plan. Avoid overwhelming your patients by maintaining a steady pace and observing their reactions. A critical skill you can develop through online chiropractor CE courses is to gauge patient receptiveness through body language.
Who Are Your Patients?
Understanding your patients goes beyond their clinical histories. By showing interest in their lives, hobbies, and struggles, you deepen the patient-doctor relationship. This holistic approach allows you to tie in how chiropractic care can benefit them in various aspects of their lives, making your tableside education more effective and relatable.
Let Patients Know Who You Are
Building a long-term relationship with your patients requires transparency. Let them know why you chose the chiropractic field and how you also incorporate its principles into your life. This creates a more profound connection and adds credibility to your practice, which can be a cornerstone of your tableside patient education. Consider a brief yet candid video bio in social media, on your web site and in the reception room. From the moment the patient walks through the door, they should be immersed in educational information, written, verbal, and video.
Patient Education for Chiropractic: Ask a Question
Questions are a powerful tool for initiating meaningful conversations. Whether your objective is to instigate a new way of thinking or encourage a health habit, questions can help you achieve it. Support your inquiries with educational materials like posters and digital messages, as many online chiropractor CE courses suggest.
Use Questions to Ask for Referrals
Utilizing your one-minute tableside conversation effectively can transform your existing patients into ambassadors for your practice. Sharing short, impactful stories related to conditions you’ve successfully treated can stimulate them to think of friends or family who could benefit from your services. Consider a series of loosely scripted education discussions that educate your patient regarding conditions you treat, therapy arsenal, and outcome stories. These same discussions can be recorded and played in the reception room.
Sample One-Minute Message
An example can illustrate this. Saying something like, “A patient recently overcame chronic headaches after being unsuccessfully treated by multiple doctors. I want to extend that relief to others. If you know someone suffering from headaches, please let them know there's hope,” can be a potent way to solicit referrals.
In Conclusion
Investing time in your tableside patient education can significantly enhance your practice's retention and referrals. Thankfully, online chiropractor CE courses are a convenient way to keep updating your skills. Balancing your online education with effective in-person communication can help you deliver holistic care that benefits both your practice and your patients.